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At Talk2Us we believe in life long learning so when placed in the COVID-19 lockdown situation we reckon perhaps we can use our time well, we’ll do 21 brand confidence building tips – we’re all going to need after the lockdown – for sure!

Brand Confidence - Part 1

Day One - SA COVID 19 Lock Down

Brand confidence defined

Brand Confidence - Part 2

Day Two - SA COVID 19 Lock Down

Gearing up – two key components of a standout brand

Brand Confidence - Part 3

Day Three - SA COVID 19 Lock Down

Off on a detour and the Power of purpose – evaluate your purpose and where your investing your effort

Brand Confidence - Part 4

Day Four - SA COVID 19 Lock Down

How and why brands lose track of their purpose

Brand Confidence - Part 5

Day Four - SA COVID 19 Lock Down

The foundation of a confident brand – purpose, self-awareness and your organisations ability to adapt – AQ Adaptability Quotient. Tactics to get your people on board.

Brand Confidence - Part 6

Day Four - SA COVID 19 Lock Down

Selecting values and the role they play in a confident brand.

Brand Confidence

Day Seven - SA COVID 19 Lock Down

Building confidence in your brand through integrated communication.

Brand Confidence

Day Eight - SA COVID 19 Lock Down

Delivering the brand purpose through strategy execution

Brand Confidence

Day Nine - SA COVID 19 Lock Down

Managing the change process

Brand Confidence

Day Ten - SA COVID 19 Lock Down

Measuring  ROI of effort relating to building a confident brand

Brand Confidence

Day Eleven - SA COVID 19 Lock Down

Summary of the 10 days – Purpose, Self Awareness and  Emotional connection.

Brand Confidence

Day Twelve - SA COVID 19 Lock Down

Taking the confident brand to market, part 1.

Brand Confidence

Day Thirteen - SA COVID 19 Lock Down

Taking the confident brand to market, part 2.

Brand Confidence

Day Fourteen - SA COVID 19 Lock Down

Taking the confident brand to market, part 3.

Brand Confidence

Day Fifteen - SA COVID 19 Lock Down

Taking the confident brand to market, part 4.

Brand Confidence

Day Sixteen - SA COVID 19 Lock Down

I’d like to challenge leadership to be introspective.

Brand Confidence
Day Seventeen - SA COVID 19 Lock Down

Brands that have acquired a high level of confidence have done so through improving their humanistic practices, they thrive because they are more humanistically focused.

Brand Confidence

Day Eighteen - SA COVID 19 Lock Down

You’ll still want to keep those employees involved, in order for them to pick up the pace as soon as the crisis is over. The solution to keeping them engaged isn’t a shiny new tool, but an old acquaintance: the humble text message.

Brand Confidence

Day 19 - SA COVID 19 Lock Down

Now, there is a lot of research that shows that #employeeexperience is tightly linked to Company performance. As such, Employee Experience has become a super important driver of #companyperformance.

Brand Confidence

Day 20 - SA COVID 19 Lock Down

If you organize remote working well, you can keep it up for as long as necessary. Here are a few tips for organizing working from home.

Brand Confidence

Day 21 - SA COVID 19 Lock Down

We want to look back upon this time and understand that the enduring effect of what we decided and did was positive and meaningful.

About Us

We are a consulting agency.  We collaborate with you to build confidence in your brand, across all your stakeholder groups, using the disciplines of powerful branding and marketing, attention grabbing communication, powerful customer experience programmes and fully aligned people development plans. Read more